What is the LAB Profile®?
Are you ready for a leap in…
Your professional skills? Your revenue?
Your ability to help people change and grow?
July 30th to August 10th, 2012
Burlington, Ontario, Canada (near Toronto)
“A fabulous program with dedicated professionals”
Maria Musgrove-Wethey, United Kingdom
SAVE $300 when you register prior to April 30th/12
$4,697.00 US before April 30th, 2012
$4,997.00 US after April 30th, 2012
A deposit of $1,000 US can be paid online – full balance of registration fee payable no later than June 30th, 2012. Registration fee includes program information and materials only.
*FREE IPAD OFFER NO LONGER VALID
ONLINE APPLICATION FORM- Click here
Full Registration Payment – Click here
$1,000.00 US Deposit** – Click here
“I loved this program and learned so much!! Shelle you are amazing! The way you present is so unique. An amazing learning experience!”
Dagmar Jungwirth, Switzerland
- What will you get from the program?
- Program Outline/Highlights
- Coaching Applications
- Online Application
- Program Benefits
- Certification Requirements
- Certification Standards
- Integration Groups
- Hotel Information and Pricing
- Travel Information
- General Information
“What I really liked about the program is that it all came together in my head about the LAB Profile® . I thought I understood it and could use it before but I was still thinking too much on each question and answer. After the program I’m not even aware that I use it, but I know I’ve changed my communication skills for the better. I sell more, I have better relationships with others and I coach my clients better.”
-Birgitta Sjöstrand, Sweden
Shelle Rose Charvet’s international bestselling book “Words That Change Minds” introduced the LAB Profile® Motivation and Working Patterns which describe how people get motivated, what they think about, what will make them do or not do anything. She described each pattern individually and gave many examples of what they are and how to use them in communication and persuasion challenges.
But……
The problem is that people and groups of people are much more complex than we would like to believe. They simply do not run one pattern at a time. They are using complex sequences of combination patterns when they make decisions about what they will buy, what they will decide and what they will or will not do.
Here is what you will get from the program:
Consultants, trainers and coaches will be able to:
- Sell more sooner
- Develop new markets for your skills
- Get results quicker for your clients
- Get a whole new skill set – that your clients want
- Learn how to market, position and sell using below-conscious motivators
- Differentiate yourself in a market full of coaches, consultants and trainers
- Participate in an exciting, advanced training that may well change your career!
And learn how to
- Differentiate yourself in a market full of coaches, consultants and trainers
- Design learning programs that actually change behavior
- Use advanced LAB Profile® coaching methodologies to help clients shift
- Create marketing materials to attract more customers
- Solve your clients’ most difficult communication situations
- Make compelling presentations to even the most skeptical audiences
- Master the Language of Influence for any situation
- Understand the Combinations that make customers buy
- Create communication strategies that reach into people’s minds and hearts
- Predict and influence behavior with individuals, teams and mass communication challenges
- Know exactly what language to use – or avoid – to motivate and inspire
- Know how to develop the right approach to lead your key teams and employees
- Build high performance teams
- Enhance your facilitation skills to handle even the most challenging groups
- Master the LAB Profile® Patterns to manage strategic meetings and high stakes negotiations
- Diagnose corporate & team culture to introduce change, and make it stick
Day 1: LAB Profile® Pattern Review, Introduction to decoding people’s language into LAB Profile® Patterns
Day 2: Predicting Behavior from Pattern Combinations, Attracting Individuals with Language
Day 3: Presenting with Charisma: Using the LAB Profile® for any audience
Day 4: Decoding complex experiences from conversations and media to understanding how to reach individuals and groups
Day 5: LAB Profile® market research techniques and communication strategy development
Weekend off
Day 6: Advanced Group Facilitation & Presentation skills, Dynamic Questions and Answers
Day 7: Team Building and Corporate Culture Diagnosis for Change Strategies
Day 8: Conversational Coaching and Individual Presentations
Day 9: Sales, Customer Service Training and Consulting
Day 10: Integration, Preparing the Future and Celebration
“First of all I want to say THANK YOU SHELLE! You did a lot for me by sharing your wisdom about motivation! So I did my job as HR developer for 20,000 people in healthcare business. After finding out the driving patterns I had different styles of presentations for each target group (doctors, nurses, administration). This changed the diaglogue culture and the success of the projects dramatically. I started loving critical audiences because I found out, how to get the message through. Now I am responsible for 40,000 people in 60 countries in leadership issues. And profiling the cultural patterns is amazing as well! Warm regards to all graduates!”
- Ernst Balla, Corporate Human Resources, Voestalpine AG, Steel Industry
LAB Profile® Consultant/Trainer Certification Benefits
- Permission to train the LAB Profile® Practitioner and Master Practitioner programs
- Wholesale prices on these books/manuals/CD’s below to resell (available in English & French)
- Customizable Personal and Career Report templates (available in English)
- Customizable Excel spreadsheets for group LAB Profiles (available in English)
- Profiling Sheets (available in English, French and Spanish)
- Powerpoint slides for presenting and training (available in English, French and Spanish)
- The LAB Profile® Learning Manual (available in English, French, Spanish, German)
- Information on the newest LAB Profile® tools
- Standards for LAB Profile® Practitioner and Master Practitioner Programs
- You can also purchase LAB Profile® Practioner and Master Practitioner Certificates for a small fee signed by Shelle and yourself for your own participants.
Consultant / Trainer / Leader / Coaching Applications
Recruitment and Selection – Profile a position for “fit”, motivation and attitude, attract only the right people, choose the best candidate who will love their job.
Leadership Strategies – know how to inspire and lead a group based on what motivates them.
Corporate Problem-Solving – Decode difficult communication and persuasion challenges and develop motivating solutions
Influencing and Persuasion Learning Programs – Develop a unique curriculum to teach your clients the most advanced persuasion skills
Conversational Coaching© – Learn Shelle Rose Charvet’s bestselling informal coaching model to help your coaching clients ease into their own success strategies.
Implementing Corporate Change – Change is difficult. Develop the correct “Language of Change” to reduce resistance and get buy-in when it counts, in organizations and teams.
Advanced LAB Profile Tools – Try out on-line profiling for individuals, large groups, and modelling excellence.
Irresistible Presentations – Meet your audience at their bus stop. Take them on your journey to your destination.
Certification Requirements
Before attending the 10 day program:
Please make sure you have read Words That Change Minds and that you know how to conduct a LAB Profile® Interview.
To purchase the book and the Companion MP3 program click here
To purchase the book and the Companion CD program click here
During the Program:
You will have 2 assignments.
The first assignment will be a LAB Profile® Pattern knowledge assignment.
The second assignment is a presentation using the LAB Profile® in a business context.
Specific instructions for both assignments will be given to you during the program.
The LAB Profile® Consultant/Trainer Certification program has an international reputation as being of the highest quality of learning. Graduates of this program are respected for their high level of skill, abilities and ethics. To this end, each of our graduates know how to do the following:
- Candidate can profile a person accurately and give behavioural feedback regarding that person’s Patterns.
- Candidate knows all of the LAB Profile® Patterns by name, can behaviourally describe each Pattern and give real life examples for each Pattern, and knows the Influencing Language for each Pattern.
- Candidate can recognize LAB Profile Patterns from conversations, videos, recorded audio conversations, other conversations, behaviour and written text.
- Candidate can elicit Patterns in conversation and respond with the appropriate Influencing Language. Candidate notices when she/he is using inappropriate Influencing Language with a subject and can switch to appropriate Influencing Language.
- Candidate can recognize Contexts from a subject’s conversation and knows when the subject has switched Contexts.
- Candidate can adapt the LAB Profile® questions for different Contexts while respecting the integrity of the question.
- Candidate can make a professional presentation on the LAB Profile® or a LAB Profile® Pattern, illustrating its use in a specific Context for a specific audience.
- Candidate demonstrates a skilled respect for the individual and/or group she/he is working with and the system/family/organization to which the “client” belongs.
To advance your learning, highly skilled Coaches will facilitate your Integration Group at the end of the training day. You will be with a small group where you can begin to process your learning, ask questions and benefit from others’ experience
Hotel Information and Pricing:
Downtown Burlington, Ontario, Canada
2020 Lakeshore Rd.
Burlington, ON
L7R 4G8
Phone: (905) 905 681-0762
1 (800) 578-7878
www.thewaterfrontdowntown.com
SPECIAL PROGRAM RATE per night is $119.00 cdn plus taxes. Let booking agent know that you are with the Success Strategies Program to receive this special rate
2 queen beds or 1 king sized bed, cable, telephone, internet, pool, restaurant/bar.
Shuttle Service (To and From Toronto Airport)
You can pre-book a shuttle to transport you from the airport to the Waterfront Hotel by visiting the Airways Transit website at www.airwaystransit.com. The cost from the airport in Toronto to the Hotel in Burlington is approx. $56.00 per person.
Car Rentals
You can pre-book a rental car to be picked up directly at the airport by visiting the Lester B. Pearson Airport website at
Driving Directions from Lester B. Pearson, Toronto International Airport to The WaterFront Hotel, Burlington, Ontario, Canada
- Start out going southwest to Renforth Drive
- Turn left onto Renforth Drive
- Turn left to take the Hwy-427 S. ramp
- Merge onto provincial route 427 S.
- Take the QEW west exit toward Hamilton
- Merge onto QEW
- Take the Hwy-2/Northshore Boulevard ramp
- Turn left onto Hwy-2/Northshore Boulevard
- North Shore Boulevard becomes Lakeshore Rd.
- The WaterFront Hotel will be on the right hand side
(TOTAL Time – Approximately 1 hour to The Waterfront Hotel from the Airport)
Internet/Email Access:
There is wireless internet in the hotel – for more information inquire at the front desk.
Suggested Day Trips (Weekend In-Between):
Niagara Falls: Toronto:
Maid of the Mist tour Royal Ontario Museum
Butterfly Conservatory Ontario Art Gallery
Wine Tour Harbourfront Tours, Boat Cruises
Shaw Festival – Theatre Ontario Place
Quaint village shopping Toronto Islands
Bike along the Niagara Gorge Skydome – Baseball
Casino Niagara Eaton Centre – Shopping
CN Tower
Metropolitan Toronto Zoo
The Tourist Information Bureau is located behind the Esso station on Lakeshore Road (414 Locust Street). They can provide you with lots of information on what you can do and see while you are here.
Every day, in every situation, people communicate through their own thinking and motivation patterns. As humans, we respond immediately when someone “speaks our language” to communicate with us in return.
The Language and Behavior Profile (LAB Profile®) is a way of thinking about people and groups that allows us to notice and respond with just the right Influencing Language. It’s tailored to each situation and structured to allow us to understand
- how people get motivated,
- how they process information, and
- how they make decisions.
It is a set of questions that anyone can feed into casual conversation or use as a formal survey for groups and it teaches us to pay attention to how people talk when they answer, rather than what they talk about. Even if a person answers the question indirectly, or not at all, he or she will reveal a pattern. As we become familiar with the questions and the kind of responses people give, we discover the patterns people use without having to actually ask the questions.
You pay attention to how people talk when they answer, rather than what they talk about. Even when a person does not answer the question directly, he will reveal his pattern by the manner in which he answers.
As you become familiar with the questions and the kind of responses people give, you will find that you can hear and pick up the patterns people use without having to actually ask the questions. You can immediately use the Influencing Language that is just right for the situation. People communicate with their particular patterns naturally as they speak, both in words and in their body language, and they respond immediately when you use their language.
Many people and organizations on five continents are now using these tools to:
- establish a deep level of rapport and communicate effectively with anyone
- take the pain out of implementing organizational change
- shorten the sales cycle and guarantee customer satisfaction
- design powerful marketing and advertising campaigns
- hire people who are motivated to perform
- dramatically improve results in negotiation and litigation
- adapt training and education programs to satisfy diverse needs
- increase self knowledge and self esteem
- simplify career counselling and professional coaching
- create high performance teams by managing peoples’ strengths instead of suffering from their weaknesses.
What’s in the LAB Profile®
- the 6 Motivation Triggers that people need to get excited about something
- the 8 Working Traits that describe how people process information, environments they need to be productive, their response to stress and how they get convinced
- how to discover the patterns for an individual or group
- using the appropriate Influencing Language for maximum impact
- irresistible language
- how to apply this tool to any communication context
